University Communications

Sharing what makes Âé¶¹´å special with our community, our region and the world.

Telling the Story of Cal State Âé¶¹´å

University Communications leads strategic communications, marketing and media relations for Cal State Âé¶¹´å. Through storytelling, brand stewardship and campus partnerships, the office supports how the university shares its impact, engages its community and connects with audiences across the region and beyond.

Monte Rey laying on the lawn

Request Services

Request marketing, design, web and media support from Cal State Âé¶¹´å’s Communications team to help advance your campus projects and initiatives.

Mascot engages with students during a campus event, promoting school spirit and community connection.

Brand Guidelines

Access Cal State Âé¶¹´å’s brand guidelines to create clear, consistent and on-brand communications.

Student holding a Âé¶¹´å pennant and smiling at the camera.

Templates, Tools and Resources

Create professional, on-brand communications with approved templates for presentations, flyers, letterhead and more, plus tools like the email signature generator to help you work faster and stay consistent.

Vanya Quinones being Interviewed at the Otter Statue Unveiling

Media Relations

Connect with Cal State Âé¶¹´å through our media relations team. Find contacts, resources and guidance for journalists, partners and organizations seeking to share stories and information.

Otter statue

Meet the Team

The University Communications team brings together expertise in marketing, storytelling, design and digital strategy to support clear, consistent and impactful communication across Cal State Âé¶¹´å.

Campus Communication Channels and Guidelines

The primary way Cal State Âé¶¹´å communicates with employees and students is through official university email. This includes one-to-one messages and campuswide announcements for faculty, staff and students.

Official messages follow a standard format that is familiar across the university. They will never ask you to enter personal information on a website outside of .

In an emergency, the university shares information through these channels, in this order:

  • OtterAlert
  • The emergency webpage
  • X

Dashboard Messages

Employees can request placement of a message, event or news item on the faculty, staff or student dashboards.

To be considered, dashboard messages must meet these requirements:

  • Be action-oriented, asking the audience to complete a task such as filling out a form or registering for an event
  • Follow character limits: headline (45 characters maximum), description (40–94 characters including spaces), and call to action (30 characters maximum)

Dashboard Banners

Employees can also request a short dashboard banner linked to an important action item or announcement.

Dashboard banners must meet these requirements:

  • They must include a link to a webpage, form or other relevant resource.
  • They must be five words or fewer.
  • They must include an image that aligns with the university’s brand and is approved by University Communications. If needed, University Communications can select an image.

Cal State Âé¶¹´å uses a tiered approach to share information with employees. Based on the urgency, relevance and needed action, the Employee Communications Working Group, in consultation with appropriate Cabinet members, determines the best channel and timing.

Employees are encouraged to submit content for:

  • Inside Âé¶¹´å
  • Dashboard messages
  • The 25Live events calendar

Events are managed by University Affairs, Ceremonies and Events.


Faculty and Staff Dashboards

Employees may request that events, news and announcements appear on the faculty or staff dashboards.

On faculty and staff dashboards:

  • Up to four items may appear under Messages on the right side. These are managed by Human Resources and the Office of the Provost.
  • Up to six items may appear under News on the left side. These are managed by University Communications and the Office of the President.

Inside Âé¶¹´å Employee Email

Inside Âé¶¹´å is the official employee news and events email. It is published every other Thursday, except during university holidays or when schedule changes are needed.

The editorial board includes representatives from the Office of the President, Academic Affairs and Human Resources.

Please submit content as early as possible. The deadline is 5 p.m. Thursday before publication.

Inside Âé¶¹´å Sections

  • Work and Life
    Share events, meetings, activities and information that help strengthen the Cal State Âé¶¹´å Otter Raft.
  • Awards and Recognition
    Celebrate awards, honors and other achievements earned by faculty and staff.
  • Special Sections
    Wellness RAFT appears in every issue and highlights a resource, event, program and Tip of the Week to help Otters stay healthy, supported and well.
    Learning Lens is published monthly and features professional development opportunities from the Employee Development Team, the CSU system and the Âé¶¹´å region.
  • Âé¶¹´å News
    This section features selected Cal State Âé¶¹´å stories that highlight the campus, local communities and the accomplishments of faculty, staff and students. It includes one featured story and two to four additional stories.
  • Related Links
    Find links to newsletters and webpages from Âé¶¹´å departments and organizations that regularly share updated information.
Mascot in front on Computer and a student

Questions? We’re Here to Help!

Don’t hesitate to contact us with any questions you have about University Communications.

Find media contacts, interview coordination support and resources for journalists covering Cal State Âé¶¹´å.

Renee Krueger

Interim Director, Marketing and Communications

Walter Ryce

News and Information Manager, Public Information Officer